You have the passion and the coding skills...now learn how to turn ideas into successful products.
In this workshop, you'll master the frameworks that separate successful products from expensive mistakes. You'll learn to identify your ideal customer profile, decode competitive landscapes, and practice customer interview techniques that reveal real insights. You'll walk away with product strategy skills that go way beyond coding which most developers never get the chance to learn.
After the workshop, attendees will be invited to join the Up Coast Leaders professional network for app founders.
Master the frameworks that separate successful products from expensive mistakes. Learn the strategic thinking that goes into building products people actually want and will pay for.
Learn to identify and understand your ideal customer. Discover techniques for defining who your product is really for, and why that matters more than you think.
Decode competitive landscapes and understand where your product fits. Learn to identify opportunities, differentiate your offering, and position your product for success.
Practice customer interview techniques that reveal real insights. Learn how to ask the right questions, listen effectively, and turn conversations into actionable product decisions.
Understand how to validate your ideas before you build. Learn frameworks for testing assumptions, measuring product-market fit, and making data-driven decisions.
Develop product strategy skills that go way beyond coding. Learn to think like a product strategist and make decisions that set your product up for long-term success.
This is a hands-on, interactive workshop designed specifically for indie developers. You'll work through real frameworks and exercises that you can apply immediately to your own product ideas.
Throughout the day, you'll participate in hands-on exercises that help you apply what you're learning. Bring your own app idea and work through it with expert guidance, or learn the same techniques on a practice project Abbey provides for you.
Learn the same frameworks used by successful product teams at startups and tech companies. These aren't theoretical concepts—they're practical tools you can use right away.
Get personalized feedback on your product ideas from Abbey, who has experience at small startups, agencies, and tech giants like Intel, Mastercard, and Rivian.
Connect with other indie developers who are on the same journey. Share ideas, get feedback, and build relationships that extend beyond the workshop.
This workshop is designed for:
No prior product strategy experience required. This workshop is designed to make product strategy education accessible to everyone, regardless of background or traditional tech experience.
To get the most out of this workshop:
Don't have an app idea yet? That's okay! You'll learn frameworks that will help you identify and validate ideas.
Founder and Head Instructor, Up Coast
Abbey Jackson is a long-time contributor to the iOS community through mentoring and engaging online. She has experience in app development at small startups, agencies, and tech giants like Intel, Mastercard, and Rivian.
Her current mission is to help passionate builders turn their ideas into successful products and make product strategy education accessible to everyone, regardless of background or traditional tech experience.
Through Up Coast Leaders, Abbey is building a professional network for app founders and providing education that helps developers succeed beyond just coding.
Early bird pricing is available for a limited time. Secure your spot today!
